1. TrueLoyal
  2. Loyalty
  3. Notifications & Communications

Built-in Notifications and their Triggers

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Nicky P
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This document will brief you about built-notifications and their triggers.

Trueloyal provides a set of email notification triggers that are triggered on specific points. Below is a quick view of when they are shot out and which variables are supported:

Referral Notifications:

Notification Category Notification Name Trigger for notification Variables available
Referral Notifications Default Email Invitation to Friends Sent to the friend(s) referred by a user
  • MERCHANT_NAME*= Your brand name
  • FIRST_NAME*= Referrer's first name
  • LAST_NAME*= Referrer's last name
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • REFERRAL_LINK*= Referrer's unique referral link
Referral Notifications Default Coupon Award email to Referrer Received by a user when a referred friend makes a purchase
  • MERCHANT_WEB_URL*= Merchant's homepage url
  • FIRST_NAME*= Referrer's first name
  • LAST_NAME*= Referrer's last name
  • FRIEND_EMAIL*= Friend's email address
  • FRIEND_FIRST_NAME*= Friend's first name
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • COUPON_CODE*= Coupon delivered to friend
  • FRIEND_LAST_NAME*= Friend's last name
  • USER_EMAIL*= Referrer's email address
  • MERCHANT_NAME*= Your brand name
Referral Notifications Friend incentive email notification Received by a friend who uses the referral program
  • MERCHANT_WEB_URL*= Merchant's homepage url
  • FRIEND_UID*= Friend's unique ID
  • FRIEND_EMAIL*= Friend's email address
  • USER_DASHBOARD_URL*= Homepage url
  • FRIEND_FIRST_NAME*= Friend's first name
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • COUPON_CODE*= Code delivered to customers
  • FRIEND_LAST_NAME*= Friend's last name
  • MERCHANT_NAME*= Your brand name
Referral Notifications Default Thank You email to Referrer Received by a user when he/she refers friend(s)
  • MERCHANT_NAME*= Your brand name
  • FIRST_NAME*= Customer's first name
  • REFERRAL_LINK*= Referrer's unique referral link
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • LAST_NAME*= Customer's last name
  • USER_EMAIL*= Customer's email address

Reward Notifications:

Notification Category Notification Name Trigger for notification Variables available
Reward Notifications Default Coupon Reward Email Triggered when user redeems a coupon-based reward
  • MERCHANT_NAME*= Your brand name
  • POINTS_REDEEMED*= Number of points redeemed
  • REWARD*= Reward name
  • COUPON_CODE*= Code delivered to customers
  • BALANCE_POINTS*= Customer's available point balance
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • MERCHANT_WEB_URL*= Merchant's homepage url
  • FIRST_NAME*= Customer's first name
  • LAST_NAME*= Customer's last name
  • COUPON_BARCODE*= Barcode of the coupon
  • USER_EMAIL*= Customer's email address
Reward Notifications Rewards within reach notification Triggered for a bunch of users who have earned more than or equal to 80% of points required to redeem a certain reward
  • MERCHANT_WEB_URL*= Merchant's homepage url
  • FIRST_NAME*= Customer's first name
  • LAST_NAME*=Customer's last name
  • POINTS_REMAINING*= Number of points remaining
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • REDEMPTION_LIST*= List of rewards that are within reach
  • USER_EMAIL*= Customer's email address
  • MERCHANT_NAME*= Your brand name
Reward Notifications Eligible rewards list notification Triggered for a bunch of users who have enough points to redeem a reward
  • MERCHANT_WEB_URL*= Merchant's homepage url
  • FIRST_NAME*= Customer's first name
  • LAST_NAME*= Customer's last name
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • REDEMPTION_LIST*= List of rewards that are within reach
  • MERCHANT_NAME*= Your brand name
  • USER_EMAIL*= User's email address
  • REDEEMABLE_POINTS*= Available point balance

Award Notifications

Notification Category Notification Name Trigger for notification Variables available
Award Notifications Default Points Expired Email Triggered when users' points are about to expire
  • MERCHANT_WEB_URL*= Merchant's homepage url
  • FIRST_NAME*= Customer's first name
  • LAST_NAME*= Customer's last name
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • POINTS_TO_BE_EXPIRED*= Number of points which is to be expired
  • EXPIRY_DATE*= Date of point expiration
  • USER_EMAIL*= Customer's email address
  • MERCHANT_NAME*= Your brand name
Award Notifications Send notification for win back bonus Triggered for a bunch of users who have been inactive for a certain time
  • MERCHANT_WEB_URL*= Merchant's homepage url
  • FIRST_NAME*= Customer's first name
  • LAST_NAME*= Customer's last name
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • BONUS_POINTS*= Number of bonus points
  • EXPIRY_DATE*= Date of point expiration
  • USER_EMAIL*= Customer's email address
  • MERCHANT_NAME*= Your brand name
Award Notifications Default Points Earned Email Triggered when users earn points for any activity
  • BALANCE_POINTS*= Customer's available point balance
  • MERCHANT_WEB_URL*= Merchant's homepage url
  • FIRST_NAME*= Customer's first name
  • LAST_NAME*= Customer's last name
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • NOTIFICATION_TEXT*= Text setup in activity configuration
  • USER_EMAIL*= Customer's email address
  • MERCHANT_NAME*= Your brand name

Tier Notifications

Notification Category Notification Name Trigger for notification Variables available
Tier Notifications Tier Upgrade Notification Triggered when a user reaches a new tier
  • FIRST_NAME*= Customer's first name
  • LAST_NAME*= Customer's last name
  • MERCHANT_LOGIN_URL*= Merchant's login page url
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • LEVEL_REWARDS*= Rewards available for upgraded tier
  • TIER_BENEFIT*= List of benefits available for the upgraded tier
  • NEXT_LEVEL_NAME*= Name of upgraded tier
  • USER_EMAIL*= Customer's email address
  • MERCHANT_NAME*= Your brand name

Welcome Notifications

Notification Category Notification Name Trigger for notification Variables available
Welcome Notifications POS Welcome Email Triggered when a user enrolls into the loyalty program via Batch mode
  • FIRST_NAME*= Customer's first name
  • LAST_NAME*= Customer's last name
  • MERCHANT_LOGIN_URL*= Merchant's login page url
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • POINTS*= Points earned
  • TERMS_URL*= Loyalty program terms and conditions url
  • LOYALTY_PROGRAM*= Loyalty program name
  • USER_EMAIL*= Customer's email address
  • MERCHANT_NAME*= Your brand name
Welcome Notifications Welcome Email Triggered when a user enrolls into the loyalty program online
  • BALANCE_POINTS*= Customer's available point balance
  • MERCHANT_WEB_URL*= Merchant's homepage url
  • FIRST_NAME*= Customer's first name
  • LAST_NAME*= Customer's last name
  • UNSUBSCRIBE_TEXT*= Link to unsubscribe the email list
  • TERMS_URL*= Loyalty program terms and conditions url
  • LOYALTY_PROGRAM*= Loyalty program name
  • USER_EMAIL*= Customer's email address
  • MERCHANT_NAME*= Your brand name

 


 

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